Celebrate the beauty and significance of Black hair with our “Black Locks Matter” Tote Bag. Inspired by the CROWN Act and designed for the empowered Black woman, this tote bag is part of our exclusive collection advocating for mental wellness, self-love, and cultural pride. Carry your essentials in style while making a powerful statement about the importance of embracing and protecting Black hair.

Why Do You Want This Tote:

Our “Black Locks Matter” Tote Bag is more than just a practical accessory—it’s a bold statement of cultural pride and a celebration of Black hair. Whether you’re heading to the gym, the grocery store, or a community event, this tote bag serves as a reminder of the importance of the CROWN Act and the ongoing fight against hair discrimination. Show off your pride and support for the beauty and diversity of Black hair every day.

Our Merch is for the Culture:

A portion of each sale goes toward funding the Annual Strong Black Woman Redefined Conference – an event dedicated to the mental wellness and empowerment of Black women.

Celebrate your Black locks and advocate for the beauty and diversity of Black hair with pride. Get this tote bag TODAY!

Join the Movement and Let’s Redefine Strength – Together!

This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!